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There are two goals that drive every major product innovation here at Front Flip: increase visit frequency and same-store sales for our restaurant and retail partners across the country.
Earlier this month, we released the most substantial upgrade to our universal loyalty app.
Now, our partners can acquire new customers with the tap of a button and an automated welcome offer. In just three weeks, more than 160,000 users have taken advantage of this feature — joining a business’s loyalty program from work, home or on-the-go!
Our upgraded solution also offers maximum brand exposure to our 2,000 plus client locations.
This week, Amit Chowdhry wrote a profile on Front Flip for Forbes.
Chowdhry covers companies and entrepreneurs in the Midwest and was especially interested in our Kansas City roots. In the article, CEO Sean Beckner discusses the benefits of being headquartered in Silicon Prairie, home to a variety of tech start-ups and nationally recognized brands, like Google Fiber.
While Silicon Prairie continues to grow and grab the attention of The New York Times, CNBC, and Inc.…
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Stephanie Miles of Street Fight Daily posted a new case study this morning on Homestyle Dining, parent company of Bonanza and Ponderosa steakhouse restaurants titled, “Restaurant Chain Uses Mobile Promotions to Reach Millennials.”…
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In the article, Homestyle Dining Chief Marketing Officer Jon Rice calls Front Flip, “a turn-key program that has a built in promotional element.”
While Ponderosa and Bonanza typically attract an older clientele, Rice says Front Flip is helping the brands reach the 80 million strong Millennial generation.
Just 17% of Homestyle Dining’s customers are between the ages of 18 and 29, however Rice says the highest percentage of Front Flip users at his restaurants are between the ages of 24 and 34.
Kansas City Star…
Continue Reading > journalist Mark Davis recently interviewed Front Flip’s CEO Sean Beckner for an article titled, “Leawood-based Front Flip’s app to reach 1 million consumers this year.”
Davis covered Front Flip’s role on the Bud Light Music First app. Front Flip delivered a mobile, web and social solution for Bud Light, powered by Front Flip technology, to help generate awareness around the brand’s 50/50/1 event. The concert series will feature 50 artists in 50 states in one day (August 1).
As Davis noted in his article, “Front Flip recently built a loyalty app for Bud Light. It’s putting the QR code on the side of cartons with the prizes redeemed from a code inside the box.”
Those who scan the code have the chance to win Live Nation® Concert Cash®, Monster DNA™ headphones, music downloads and 50/50/1 concert tickets.
Reaching younger customers is a major focus among restaurant owners and operators—and Front Flip is doing just that for 142 Ponderosa and Bonanza Steakhouse restaurants.
Nation’s Restaurant News yesterday released an article titled “Ponderosa, Bonanza see potential in smartphone app…
Continue Reading >.” The article describes why Homestyle Dining, LLC—parent company to the restaurant chains—selected Front Flip to help them engage Millennials in a mobile, social way.
The restaurant group says just 17% of their current guests are between 18 and 29 years old, and they’re looking to expand their base of younger customers.
In the article, Joe Rice, chief marketing officer and executive vice president of Homestyle Dining, talks about the importance of mobile, social and instant rewards.
Front Flip’s CEO Sean Beckner sat down with Paul Barron, founder of DigitalCoCo…
Continue Reading >, at the 2013 National Restaurant Association Show. In Paul’s Turn & Burn video segment, Sean explains why the Front Flip app is so “sticky” on customer phones. As Sean explains, it’s all about the experience! Customers love Front Flip and use the app repeatedly because it’s fun, exciting and provides instant gratification.
To learn more about the Front Flip experience, check out Sean’s video interview.
It may seem like an absurd question, but shouldn’t your loyalty program actually help you GROW your loyal customer base? We think so at Front Flip, and so do our clients, who rated customer loyalty as a top 2 business priority in a recent online survey.
But as you look around the loyalty vendor landscape, you’ll see one program after another designed to appeal to hyper-loyal customers—your “Cheers” crowd who already love your business and visit frequently. These points-based systems deliver rewards to customers who are willing to “work” for them through multiple visits, purchases, punches, check-ins and the like. The problem is, in today’s environment where choices are limitless and instant gratification reigns supreme, the number of customers who are willing to work for rewards is limited.…
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Nate Long, a marketing consultant and blogger focused on the convergence of social, mobile, PR and content, posted an opinion piece over the weekend titled “Should My Business Use Front Flip? A Few Things You Should Know…
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In his article, Nate compares Front Flip to solutions like Foursquare, Groupon, LivingSocial, Amazon Local and Google Offers. All of these solutions claim to drive traffic for local businesses, but as Nate points out:
“Front Flip is more about bringing folks back than it is bringing them in the first place. Foursquare is much better at doing this than the daily deals sites, however there are a few features of Front Flip that fill a current gap in Foursquare, and that is the ability to send offers to a consumer regardless of whether or not there was a check-in.
Celebrity Chef Anthony Bourdain, Starbucks Chairman Howard Schultz and thousands of the most influential restaurant leaders in the world—all under one roof? Yes, please!
The National Restaurant Association (NRA) Show…
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Will you be attending the NRA Show next week in Chicago? Come see us at Booth #5764!
The NRA Show draws more than 58,000 industry professionals from across the country and around the globe.